American Whiskey Market to Reach $29.38 Billion by 2031
Meticulous Research®—a leading global market research company, published a research report titled ‘American Whiskey Market—Global Opportunity Analysis and Industry Forecast (2024-2031)’. According to this latest publication, the American whiskey market is expected to reach $29.38 billion by 2031, at a CAGR of 10.1% from 2024 to 2031.
The rising demand for
premium American whiskies among millennials, the proliferation of super-premium
and ultra-premium brands, rapid global urbanization, and the increasing
popularity of whiskey-based cocktails and mixology are driving growth in the
American whiskey market. However, the emergence and growing popularity of
innovative non-alcoholic beverages constrain the market's growth.
Additionally, emerging
economies in Latin America, Asia, and the Middle East & Africa offer
significant growth opportunities for market players. However, the market also
faces considerable challenges, including stringent government regulations,
shifts in consumer preferences, and competition from substitute products.
Moreover, prominent trends in the American whiskey market include strategic
marketing and promotions, the introduction of new products, and an increase in
the export of American whiskey.
Key Players
The American whiskey
market is characterized by a moderately competitive scenario due to the
presence of many large- and small-sized global, regional, and local players.
The key players operating in the American whiskey market are Brown-Forman
Corporation (U.S.), Diageo plc (U.K.), Davide Campari-Milano N.V. (Italy),
Kirin Holdings Company, Limited (Japan), Suntory Global Spirits Inc. (U.S.),
Castle Brands (U.S.), Tuthilltown Spirits Distillery (U.S.), Luxco,
Inc. (U.S.), Heaven Hill Brands (U.S.), and Sazerac Company, Inc. (U.S.).
The American whiskey
market is segmented based on product type, product quality, and distribution
channel. The report also evaluates industry competitors and analyzes the
American whiskey market at the regional and country levels.
Among the product
types studied in this report,
the bourbon whiskey segment is anticipated to hold the dominant position, with
a share of 69% of the market in 2024. This segment's
substantial market share is primarily driven by significant growth in
international markets, a trend toward premiumization, innovation, new product
launches, and the rise of craft distilleries. Moreover, increasing consumer
interest in premium spirits and a growing appreciation for American whiskey
globally are further enhancing the growth of this segment.
Among the product
qualities studied in this report,
the super-premium segment is anticipated to hold the dominant position, with a
large share of the American whiskey market in 2024. This segment's substantial
market share is primarily driven by the growing consumer demand for premium,
luxury whiskey, an increase in spending on rare, small-batch, and
limited-edition offerings, and a rising preference for higher-priced alcoholic
beverages.
Among the
distribution channels studied in this report, the off-trade segment is anticipated to hold the dominant position,
with a large share of the American whiskey market in 2024. This segment's
substantial market share is due to its wide accessibility and convenience.
Consumers generally assess product quality, ingredients, and brand reputation
prior to purchase, which is why off-trade channels play a crucial role in
driving sales.
Geographic Review
This research report
analyzes major geographies and provides a comprehensive analysis of North
America (U.S., Canada), Europe (U.K., Germany, France, Spain, Russia, Poland,
Italy, Austria, Netherlands, Switzerland, and Rest of Europe), Asia-Pacific
(Australia, Japan, China, India, South Korea, Indonesia, Thailand, Philippines,
Malaysia, Singapore, Taiwan, and Rest of Asia-Pacific), Latin America (Brazil,
Mexico, Argentina, Chile, and Rest of Latin America), and the Middle East &
Africa.
Among the
geographies studied in this report, North America is anticipated to hold the dominant position, with a
share of 68.6% of the American whiskey market in 2024,
followed by Europe, Asia-Pacific, Latin America, and the Middle East &
Africa. North America's American whiskey market is estimated to be worth USD
10,256.4 million in 2024. The significant share of this regional
market can be attributed to multiple factors, including the robust alcoholic
beverages sector, the growing popularity of cocktails, ongoing innovation and
development within the industry, increased investments in production capacity,
and the rising demand for whiskey from the food service sector in the region.
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Report Here @ https://www.meticulousresearch.com/download-sample-report/cp_id=5042
Key Questions
Answered in the Report-
- What is the value of revenue generated by
the sale of American whiskey?
- At what rate is the global demand for
American whiskey projected to grow for the next five to seven years?
- What is the historical market size and
growth rate for the American whiskey market?
- What are the major factors impacting the
growth of this market at global and regional levels?
- What are the major opportunities for
existing players and new entrants in the market?
- Which product type, product quality, and
distribution channel segments create major traction for the manufacturers
in this market?
- What are the key geographical trends in
this market? Which regions/countries are expected to offer significant
growth opportunities for the manufacturers operating in the American
whiskey market?
- Who are the major players in the American
whiskey market? What are their specific product offerings in this market?
- What recent developments have taken place
in the American whiskey market? What impact have these strategic
developments created on the market?
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